BIG CBS Networks Pvt Ltd

Company Description

An equal joint venture between Reliance Broadcast Network Limited and CBS Studios International, BIG CBS Networks is changing the way English entertainment is served to Indian audiences. The JV is seeing the launch of 3 English Entertainment Channels, marking not just RBNL's, but the Reliance ADA Group's entry into the television broadcasting space and CBS Corporations entry into India. The themed channels are being targeted at India's fast-growing, upwardly mobile population and are branded BIG CBS Prime, a premium English general entertainment channel, BIG CBS Spark, first international youth entertainment channel and BIG CBS Love, targeted at the contemporary urban couple. The channels offer audiences immediate access to authentic and current CBS programs, including some of the most popular television programs in the world. The network reaches 30 million Indian households through distribution deals with leading MSOs and DTH platforms like Reliance Digital TV, Sun Direct, Videocon D2H, Incable, DEN, Hathway, ICNCL, WWIL, Digicable, 7 Star, SCV and many more.